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L
Lenny
lenny.co.nz · Auckland, Tauranga, New Zealand
Looking legit

Upwork lists Lenny at $182k in client spend.

$182,307 in published client spend across 38 contracts. The full read below — free.

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Total Upwork spend
$182k
$182,307
Top category
Web development
16 of 47 contracts
Hiring status
Actively hiring
5 of 38 contracts in progress
Contracts on record
38
$15–65/hr listed
The company

Who's actually behind the account.

Upwork hides the client's identity. We resolve it to a real company, then layer in public firmographics — the context you never get on the job page.

L
Lenny
Resolved to lenny.co.nz · High confidence
Rate X-Ray

What the blended average hides

Don’t trust a single ‘average’ — spend splits into two bands: the majority of routine work sits at ~$15–30/hr while a smaller share of product/CRM engineering is paid at $30–65/hr; if you’re not pitching for ownership of the CRM/engineering remit, expect rates toward the lower band.

Every listed hourly rate · 22 of 38 contracts
median $25/hr · avg ~$30/hr
3
13
4
2
$0$40$80$120$160$200
median $25/hr avg ~$30/hr — dragged up by two $190–200 contracts
Budget · 19 contracts $15–40
Mid-tier · 3 contracts $45–65
What they hire for

Where the work actually is

All 38 contracts by category. Web development leads with 16 of 47 contracts.

Web development 16
Marketing, digital & SEO 10
Design, visual & branding 5
Video, animation & audio 5
Data & analytics 2
QA & testing 2
Marketing Lead Gen Sales 2
Finance & accounting 2
Project management 1
Customer support 1
AI Ml Dev 1
Hiring activity

Hiring right now, not last year.

When the contracts on record started — and how they're structured. 5 of 38 are still in progress.

Contracts started, by month
3
Aug 2025
2
Nov 2025
2
Jan 2026
1
Mar 2026
1
May 2026
1
Jul 2026
Status
5in progress · 33completed
Contract type
22hourly · 16fixed-price
Open roles

Jobs they've posted publicly

Links go to Upwork ↗
Frontend Developer (Vue.js) Sep 4, 2026·1 to 3 months Full-Stack Developer (Vue.js + Node.js) Aug 30, 2026·1 to 3 months Senior UX/UI Designer for Fintech Jul 17, 2026·More than 6 months Senior AI Engineer for Fintech CRM Integration & Decision Engine Apr 24, 2026·3 to 6 months Email Designer and HTML Developer for Mailchimp Apr 8, 2026·More than 6 months Google Ads Campaign Strategy & Optimization Jan 11, 2026·1 to 3 months Meta Advertising Strategy Specialist Needed Jan 11, 2026·1 to 3 months Paid Media Specialist (Fintech) Jan 8, 2026·More than 6 months
Postings Upwork has shown for this client. Some may have since closed.

Every contract on record — all 38

Freelancer names removed · roles only
RoleRateBilled
Seeking a highly experienced Full Stack Developer for a fintech$40/hr$60,254
Seeking a highly experienced Laravel Developer for a fintech$25/hr$45,642
Frontend Developer Bootstrap and Next.JS$15/hr$21,149
Senior Developer (CRM – Australia Build & AI Integration)$65/hr$20,485
QA tester$20/hr$10,170
Seeking a highly experienced Full Stack Developer for a fintech$40/hr$6,275
Paid Ads Expert for Fintech in NZ Market$30/hr$4,404
Seeking a highly experienced Full Stack Developer for a fintech$25/hr$3,239
Seeking a highly experienced Full Stack Developer for a fintech$30/hr$2,630
SEO Management$30/hr$2,404
SEO Specialist for AI-Driven Strategies and Organic Growth$25/hr$1,690
Business Analyst / Data Analyst for Fintech KPI Reporting and Dashboard Development$20/hr$1,515
UX/UI Expert for Fintech bespoke CRM, Portal and Apply Form$20/hr$1,210
Website enhancements and Maintenance$40/hr$955
Quality Assurance Manager and Automation Testing$20/hr$811
Product Manager for fintech platforms$60/hr$598
Zoho CRM & Campaigns Specialist Needed for Lead Journey Development$22/hr$572
Sales Funnel Setup & Mailchimp Integration Expert Needed$15/hr$569
SEO Management$45/hr$556
Intercom setup Specialists$19/hr$402
Design Sorcerer Needed for Fintech Brand - No Canva Templates!$30/hr$372
Social Media Marketing$20/hr$237
SEO and Google Ads Specialistfixed
SEO and Google Ads Specialistfixed
Website design and codingfixed
SEO and Google Ads Specialistfixed
Animatorfixed
Animatorfixed
Headless CMS Developer Needed for Fintech Website Migration and Development
Expert Looker Studio & Supermetrics Specialist Needed for Full Reporting Setup & Auditfixed
Craft CMS Website Developmentfixed
Headless CMS Developer Needed for Fintech Website Migration and Developmentfixed
Lenny Social Media Design Assets - New Contractfixed
AI and machine learning to provide digital advice for personal loans.fixed
Create an animated 30 second videofixed
Loan Ledger Spreadsheetfixed
Loan Ledger Spreadsheetfixed
Code for financial calculatorsfixed
"—" = no rate or billed amount listed (fixed-price or open). Billed is what Upwork shows to date.
Treatment verdict

How they hire, and how they treat people

A New Zealand fintech that hires for product-led engineering, web builds and growth marketing, running a mix of multi-month hourly leads and fixed-price specialist tasks.

Reputation
Uniformly high — most freelancer→client ratings are 5★ with only occasional lower scores.. Clear requirements, steady communication, and willingness to keep contractors on for ongoing work.
How they engage
Mix of long-running hourly retainers for core engineering (multi‑month to multi‑year) and short fixed‑price or short hourly gigs for marketing, design and one‑off builds; several freelancers were rehired.
Working style
Provides detailed written requirements and stays engaged during delivery; communication is frequent and responsive, with the client expecting iterative improvements and prompt replies.
Who wins the work
Senior full‑stack/CRM engineers and autonomous mid‑level specialists (SEO, devops-lite, UI/UX, QA) who can own features and communicate clearly do best here.
Repeat hires
Rehires the same freelancers — 3 on 2+ repeat contracts (one up to 3). Deliver once and there's recurring work.

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