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N
Nicecycle
nicecycle.com · cyberjaya, Malaysia
Looking legit

Upwork lists Nicecycle at $1.4M+ in client spend.

$1,396,261 in published client spend across 50 contracts. The full read below — free.

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Total Upwork spend
$1.4M+
$1,396,261
Top category
Operations Admin Va
18 of 56 contracts
Hiring status
Actively hiring
32 of 50 contracts in progress
Contracts on record
50
$3–12/hr listed
The company

Who's actually behind the account.

Upwork hides the client's identity. We resolve it to a real company, then layer in public firmographics — the context you never get on the job page.

N
Nicecycle
Resolved to nicecycle.com · High confidence
Rate X-Ray

What the blended average hides

Don't assume the occasional $10–$12 gigs represent the norm — roughly 70–85% of hourly spend sits in the $3–$6/hr band while a small number of specialist or fixed‑price assignments pay substantially more; price routine e‑comm and VA work as commodity hourly labor and treat higher‑rate jobs as one‑off opportunities.

Every listed hourly rate · 40 of 50 contracts
median $5/hr · avg ~$5/hr
40
$0$40$80$120$160$200
median $5/hr avg ~$5/hr — dragged up by two $190–200 contracts
Budget · 40 contracts $3–12
What they hire for

Where the work actually is

All 50 contracts by category. Operations Admin Va leads with 18 of 56 contracts.

Operations Admin Va 18
Data & analytics 8
Marketing, digital & SEO 6
Marketing Lead Gen Sales 6
Customer support 6
Finance & accounting 5
Design, visual & branding 2
Web development 2
Devops Infra Security 2
Mobile development 1
Hiring activity

Hiring right now, not last year.

When the contracts on record started — and how they're structured. 32 of 50 are still in progress.

Contracts started, by month
8
Mar 2026
3
Apr 2026
2
May 2026
2
Jun 2026
2
Jul 2026
2
Aug 2026
Status
32in progress · 18completed
Contract type
40hourly · 10fixed-price
Open roles

Jobs they've posted publicly

Links go to Upwork ↗
Junior Python Developer - Technical Customer service Sep 13, 2026·More than 6 months Digital Marketing Analyst & Growth Consultant Sep 5, 2026·More than 6 months Weekend E-Commerce Operations Specialist – Drop shipping - Sat + Sun Sep 3, 2026·More than 6 months Weekend E-Commerce Operations Specialist – Drop shipping - Sat + Sun Aug 9, 2026·More than 6 months Accounts Receivable (AR) Specialist Jul 20, 2026·More than 6 months Lead Gen Daily Jul 7, 2026·3 to 6 months Spanish Speaking Accountant / Reconciliation Jul 6, 2026·Less than 1 month Recon urgent task Jun 30, 2026·More than 6 months
Postings Upwork has shown for this client. Some may have since closed.

Every contract on record — all 50

Freelancer names removed · roles only
RoleRateBilled
Drop ship VA - x1 hour a day ( e-comm)$5/hr$3,255
Bookkeeping/ Accounts$5/hr$919
Customer Service Representative - ecomm$3/hr$665
Executive assistant$5/hr$222
VA account management / E-comm$5/hr$172
Affiliate management ( experience required)$5/hr$163
SEO Audit and Services - e-commerce$3/hr$154
Weekend E-Commerce Operations Specialist – Drop shipping - Sat + Sun$5/hr$86
Client VA account management / email and admin/ outreach search$4/hr$79
Google Merchant Feed Analysis Expert Needed$12/hr$76
Accounts Receivable (AR) Specialist – Reconciliation & Partner Payments$5/hr$68
Financial Audit$5/hr$68
Lead generation - Account management$5/hr$64
Excel ( advanced user) - Power Query / Excel Data$5/hr$62
Customer Service Representative - ecomm$5/hr$61
Quick task - Install New Server Certificate on AWS EC2 Instance$10/hr$60
Graphic desinger$6/hr$58
Customer review management / admin task$4/hr$52
Lead generation$4.99/hr$46
Affiliate marketing$5.5/hr$42
Virtual Assistant with Accounting Background (Admin, Accounts & Marketing Support) – Long Term$4/hr$40
Experienced English Language Tutor Needed$10.1/hr$38
Accounts Receivable (AR) Specialist$5/hr$30
Virtual Assistant with Accounting Background (Admin, Accounts & Marketing Support) – Long Term$6/hr$29
Drop ship VA - x1 hour a day ( e-comm)$6/hr$26
Partner Lead Generation & Onboarding Specialist$5/hr$21
Excel ( advanced user)$3.31/hr$19
Excel ( advanced user)$4/hr$19
Virtual Assistant with Accounting Background (Admin, Accounts & Marketing Support) – Long Term$4.2/hr$19
Virtual Assistant with Accounting Background (Admin, Accounts & Marketing Support) – Long Term$5/hr$18
Customer Service Representative - ecomm$5/hr$13
Google Tag Manager & Dynamic Remarketing Specialist$7.5/hr$12
Admin/lead gen tasks$3/hr$12
Part-Time Customer Service Representative$4.99/hr$11
Spanish Speaking Accountant / Reconciliation$10/hr
Bookkeeping/ Accounts$5/hr
Excel ( advanced user)$4/hr
Affiliate management ( experience required)$10/hr
Lead generation$4/hr
PPC Expert for Auto Parts Google Shopping
Flutter Developer Needed – iOS App (Mapbox SDK + Admin Panel Integration)
Wordpress edits
Banner Designer for Ongoing Campaign Updatesfixed
Affiliate marketing$5/hr
Quick Task – Reset Root & Plesk on OVH VPS (Rescue Mode)fixed
Excel ( advanced user) - Power Query / Excel Data Transformation Specialistfixed
Python data scraper - e-commercefixed
Review Building plans - PDF / DWGfixed
Course overview and optimisation projectfixed
Banking confirmation calls
"—" = no rate or billed amount listed (fixed-price or open). Billed is what Upwork shows to date.
Treatment verdict

How they hire, and how they treat people

Malaysia-based e‑commerce business that hires many hourly VAs, bookkeeping and Excel/data specialists plus a few technical and marketing contractors, mostly at low hourly rates with occasional specialist spikes.

Reputation
Varies by contract: most freelancer→client ratings are positive (many 5★), but a small number of low scores creates a mixed picture.. Clear briefs and responsive communication on many short/technical tasks and fixed‑price jobs, plus training provided for accounting roles.
How they engage
Mix of long-running hourly retainers (many ongoing contracts) and occasional fixed‑price one‑offs; several freelancers are rehired or retain long hours on the same role.
Working style
Prefers ongoing hourly engagements with regular check‑ins for routine e‑commerce work; project scopes range from tightly specified quick tasks to loosely defined recurring VA duties where instruction detail and responsiveness vary.
Who wins the work
Freelancers who offer dependable, low‑cost execution for repetitive e‑commerce operations (VA, CS, bookkeeping, Excel automation) or fast, clearly scoped technical fixes will fit best; specialists can win occasional higher‑rate short projects.
Repeat hires
Rehires the same freelancers — 3 on 2+ repeat contracts. Deliver once and there's recurring work.
Worth knowing
A few contractors have very large hour totals on single ongoing roles (one drop‑ship VA with 600+ hours billed), indicating workload concentrated in steady, low‑rate positions.

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